THE IDEAS IMPACT TEAM
Colin Haddley
Founder. Facilitator, strategist and simplifier, with a commercial career spanning drinks, personal care, banking and food.
Charlotte Lo
Innovation and customer experience across omnichannel journeys, anchored in deep empathy and insight.
Martyn Chidwick
Growth strategy for brands and categories, using analytics to diagnose the problem before designing the answer.
Andy Lear
Brand strategist and former Chief Strategy Officer, covering positioning, integrated communications and innovation.
David Bass
Commercial leader with 35 years in senior roles across consumer goods and retail.
Michele Roberts
Brand and portfolio strategist, client-side FMCG, having nurtured KIT KAT, MILKYBAR and ANDREX.
Idalgo D'Ambrosio
Marketing, sales and general management, turning mature global FMCG businesses back to growth
